Books > Gift Ideas > Computers & Technology







Price: $17.94 ($27.99)

(as of 2016-06-20 15:00:32 PST)

You save $10.05 (36%)

Usually ships in 24 hours

Computers & Technology

Rating: 4.4 / 5.0 (18 votes)

Released: 2016-05-31

Buying Choices

30 new from $8.84
14 used from $7.10
2 collectible from $36.95

(as of 2016-06-20 15:00:32 PST)








Modern Monopolies: What It Takes to Dominate the 21st Century Economy by Alex Moazed

Description

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people.

The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings.

The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.

Check All OffersAdd to WishListCustomer Reviews

Book Details

Author: Alex MoazedPublisher: St. Martin's PressBinding: HardcoverLanguage: EnglishPages: 272

Similar Books

Matchmakers: The New Economics of Multisided Platforms
Platform Revolution: How Networked Markets Are Transforming the Economy--And How to Make Them Work for..
Platform Scale: How an emerging business model helps startups build large empires with minimum investm..
The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism (MIT Press)
The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future


Comments




Become a fan of Your #1 Source for Kindle eBooks from the Amazon Kindle Store! on Facebook for the inside scoop on latest and most exclusive books.